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Mark Ronson: How Sampling Transformed Music

Patrick McDonnell

Awesome talk mixed with Awsm beats!

Sampling isn't about "hijacking nostalgia wholesale," says Mark Ronson. It's about inserting yourself into the narrative of a song while also pushing that story forward. Watch the DJ scramble 15 TED Talks into an audio-visual omelette, and trace the evolution of "La Di Da Di," Doug E. Fresh and Slick Rick's 1984 hit that has been reimagined for every generation since.

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