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#FUCKTHEPOOR : A social experiment

Agus Echague

This is a SUPER DUPER interesting social experiment from poverty charity, The Pilion Trust, to see whether we really do care about those less fortunate.
I think it shows that people do care... but do people give a damn enough to give a dime?
What's failing?
is it the way we engage with donours?
is it the message or the delivery of the message?
Super interested in your thoughts, since charity funding is a subject i've been looking at for the past year.

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