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Ford Just Destroyed Cadillac's Ad Praising Rich Guys Who Work All The Time

Maria Redin

Ford is giving Americans a choice: Either you can be a self-absorbed Cadillac owner who spends his entire life working so he can buy expensive things, or a civic-minded Ford owner who pours her heart and soul into a project aimed at making the world a better place. Learn more

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  • DonieceS

    Brilliant! I have to say that when I first saw the Cadillac ad, I was a bit appalled. Then I found it funny but this is the perfect touché and even makes me think I might be open to a Ford in the future.

  • Wade Load

    One ad about a green car does NOT make you a green company....

  • Hooping Allure

    So happy about this commercial. The cadillac one was horrifying!

  • Max S.

    LOVE that the original video was remade posing an alternative to corporate greed. Only wish the remake wasn't also selling a car.

    This remake isn't selling anything except unlearning consumerism:

    • Alessandra Rizzotti

      I love your video Max. Did you make that? Would love to see more if so!

  • Robert Poor

    I love how the tag line ties into Good's credo: "and that's the upside of giving a damn."

  • Lloyd Lutterman

    Very disgusting that fossil fuel's auto industry tries to compare themselves to carcinogen emission-less green technologies as maglev, wind or solar

  • eireduskzyahoozc

    Beyond priceless! Love that someone has made a quality rebuttal to easily the most obnoxious commercial I have endured in my nearly fifty years on the planet!

  • Tom Maybrier

    Serious question - when was the last time a rivalry between American auto makers had cultural relevance?

    I'm not talking about brand loyalty expressed by owners but specifically this type of marketing.

    I've never kept up with the auto or advertising industries but this kind of back and forth sticks out as something new (to me).

  • Jelena Woehr

    Ford isn't always the most responsible company, but I can't help rooting for them. Wasn't it Ford who paid off the US government's full investment in them ahead of time after they were "bailed out?" My first car was a 2000 Ford Focus with all kinds of electrical problems from a past rear-end collision that damaged the wiring harness in the hatchback, but that little sucker just kept going. I sold it after it developed a head gasket leak, and it still managed to get the buyer from Denver to South Dakota and back before I lost track of it. Actually, wouldn't be surprised if they ended up fixing it and it's still running somewhere... would easily be over 200K by now. Great ad...

    • kreevers

      Ford never took a bailout. The only American car company to do so.

  • Glory Edim

    Great video. Pasho Murray, the founder of Detroit Dirt, is such an inspiration!

  • Agus Echague

    Oh how I LOOOOOOOOOVE "get back" campaigns!!!!