Discover and share stories

of adventure, connection, and change making.

12 people think this is good

Face it: you don't care that much about water.

George McGraw

Providing everyone, everywhere with enough clean water may be the most difficult problem we humans have ever faced.

Still, Americans use hundreds of gallons of water every day without thinking. (Especially in drought-stricken California.)

George McGraw from LA-based DIGDEEP thinks that if we can learn to love our water, it just might save our lives.

Photo by Chapendra via flickr CC BY-NC 2.0

Continue to



  1. {{}}
  1. {{fields.video_link.url}}

Ready to post! You’ve uploaded the maximum number of images.

Your video is ready to post!

Oops! Nice pic, but it’s just not our (file) type. Please try uploading a .jpg or .png image.

Well, this is embarrassing. Something went wrong when posting your comment. Care to try again?

That image is too large. Maximum size is 6MB.

Please enter a valid URL from YouTube or Vimeo.

Embedding has been disabled for this video.


Posting comment...

  • George McGraw

    Curious to learn more about the 4Liter Challenge and sign up for 2014? Check it! Thanks for all the love, peeps.

    - George

  • Alessandra Rizzotti

    "We don't understand that clean water every day is the source of all of our triumphs." Wow. well said.

    • Alessandra Rizzotti

      The 4 liter challenge was so innovative in the sense that it really brought a community together over an issue that they knew was important- but didn't totally understand.

      • George McGraw

        Dang! That's so insightful. We're going to have to use that!