Yasha - We didn't do much promotion at all. We tweeted it to a few people and posted it on Facebook, and after a few shares and retweets traffic really grew. The blog really hit home for so many people, which was why traffic is so high.
Alessandra - Interesting article from Idealist. Very tactical and traditional. I'd want to re-frame the discussion - for example, instead of someone who follows the rules, I'd encourage candidates to do something to stand out from the crowd. I think the sector needs that kind of hustle and different thinking, vs. the same old.
I'd be curious to hear their thoughts on the macro job seeker trends we're seeing in the sector, which we wrote about in "Four Charts That Should Scare the Nonprofit Sector": http://qz.com/122069/four-charts-that-should-scare-the-nonprofit-sector (which I'll also post on Good.is)