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Where Does The Merchandise Go From Losing Super Bowl Teams?

Jessica Wysocki

The Super Bowl is one of the biggest events in the sporting world. A week long event that ends Sunday by crowning a new NFL Champion. Immediately following the game, the players from the winning team will sport their new branded apparel while celebrating, during interviews and when hoisting the Lombardi Trophy.

However, to ensure players and fans alike can get their hands on this new merchandise, companies like MainGate Inc and the Lids Group have to pre-print these articles before the clock h

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