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"We Are The 15 Percent": Interracial Families Respond to Cheerios Backlash

Tasbeeh Herwees

Last month, Cheerios debuted a commercial featuring an interracial family to much acclaim. Some people, however, didn't find it so heart-warming. Racists rushed to the comments section with xenophobic invectives. In response, a husband-and-wife interracial couple created this Tumblr of crowd-sourced photos of interracial families. The title refers to the percentage of interrcial families in the U.S., according to the Census Bureau.

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