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Trade in Your Old Clothes to H&M and They'll Recycle Them into New Garments (Plus, Receive In-Store Discounts)

Jessica DeJesus

To combat the high turnover, H&M is launching a new win-win recycling program: Bring in your used clothes to an H&M shop, and receive a discount on a future purchase. In return, H&M's partner company, I:Collect, will reprocess those textiles and create new garments with them.

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  • Lisa Rau Cannon

    What a fantastic idea! While Goodwill is great at offering easy donations and buy-sell-trade shops like Crossroads are awesome for repurposing, I love this idea of actually using existing fabrics to create new ones -- especially those that are so tattered that Goodwill won't accept them -- rightfully so. I'll definitely be bringing a suitcase to H&M soon.

  • Ben Goldhirsh

    this is pretty awesome. just bagged up a bunch of stuff from my closet. separately, at Unique LA last weekend, I got a blanket made from recycled sweaters that is so nice. Anyone else make it over there on saturday or sunday?