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Snap Decision: New Digital Tools Facilitate Crowdsourced Decision-making

Lindsey Smith

The average American makes 70 choices a day, so it's understandable that decisions can lead to a crushing feeling of option overload. Catering to the indecision epidemic are several tools that aim to alleviate the anxiety by gathering advice from like-minded contacts and emphasizing the opinion of the majority. Check out SeeSaw (useful to overcome purchase paralysis), Vicelight (photo sharing w. crowdsourcing advice tool), and Sentio (website to encourage strategic decision making)!

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