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Show your stripes: bridge veteran unemployment gap

Lindsey Smith

Clear Channel has launched a new cause marketing effort – iHeartRadio’s Show Your Stripes – an initiative to address the issue of unemployment among U.S. military veterans and encourage businesses to hire skilled veterans. Clear Channel will highlight the skills brought back by returning servicemen & women and their value to employers in the workplace. The key will be in activating veterans to utilize the platform by connecting with them where they already “live” online and off. Your thoughts?

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