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Sharing Economy' Takes Steps Toward Mainstream


the tyler group

What's often known as the "sharing economy" _ represented by startups like Airbnb, Sidecar and TaskRabbit that match buyers with goods and services ranging from rooms to rides to running errands _ has long operated on the margins of legitimacy.

But there are growing signs that the sharing economy is going mainstream _ creating thousands of jobs and a business model that promotes environmental sustainability through more efficient use of resources. In the process,

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