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Science: Changing Your Profile Picture Can Actually Help Marriage Equality

Meghan Neal

Although the SCOTUS justices might not be checking Facebook to tally up the red avatars before rendering a decision, a demonstration of solidarity like this one really could end up making an impact... The reason why those avatars might actually make a difference has to do with the fact that at the end of the day, there’s a part of our brains that never quite made it out of high school. Namely, we’re all too susceptible to the powers of peer pressure, or social proof.

Continue to scientificamerican.com

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