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Ordinary Men Finally Get the Limelight in Underwear Ads


We’ve been seeing real women with real curves in ad campaigns for several years now, but where are the real men hiding? Apparently, the answer is in London. The British newspaper, Sun, put together this fun photo series that shows ordinary men mimicking the poses of big name underwear models. Color me crazy, but the chest hair, the pale legs, the pouch, and the awkward nakedness? That’s all a helluva lot sexier to me than a man covered in baby oil who moonlights in male revues.

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  • Alessandra Rizzotti

    Great statement to make on sexuality- and reality. Love this campaign.