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Kickstarter Startup is Trying to Bring Sustainable, Organic and Nutrient-Dense Water to U.S. Cities

Sarah Aylward

What is sustainable, organic and nutrient-dense water? Well, think of it as juice, without the calories, sugar or carbon footprint. KOA Organic Water is a startup that has created a process for deriving water from produce, without impacting the water cycle as well. They're starting by building systems in U.S. cities, but this could largely impact -- on a positive scale -- the ability to provide drinking water to areas where clean water is not readily accessible.

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  • Sarah Aylward

    For the sake of clarity -- no produce is grown to make KOA Organic Water. KOA buys fractions -- pieces of produce that are not used by other manufacturers while creating juices, sauces, etc. -- that are then used to create nutrient-dense water, without calories or sugar. For example, some companies use orange peels for their sauces. KOA Organic Water then purchases the rest of the orange, and sources water from that orange. All water is sourced from produce within a 250 mile range of where the water is sold, and their bottle is 100 percent biodegradable.