Jocelyn Wyatt and Patrice Martin, executive directors of ideo.org, define human-centered design as focusing "first on the people being served, enabling them to find a solution that’s better."
Is ideo.org all that different Ideo, then? How is design not human-centered? Are terms like systems design and community design just bogging us down? Design should always factor in the micro and macro levels at play with an ultimate view on the individual human. Thoughts?