Discover and share stories

of adventure, connection, and change making.

2 people think this is good

How the Simple Mission of Imgur Launched it into the Internet Stratosphere

Rodrigo Mejia

A reminder to startups out there: keep it simple. When Imgur launched in 2009, founder Alan Schaaf (then a student at Ohio University) didn't plan on the long-term success of his dorm room project, or that it would eventually draw in 100 million unique users a month. All he knew was that he could make something better. He wrote in the site's announcement on Reddit: "I got fed up with all the other image hosts out there so I made my own." The Atlantic covers the success of that simple mission.

Continue to



  1. {{}}
  1. {{fields.video_link.url}}

Ready to post! You’ve uploaded the maximum number of images.

Your video is ready to post!

Oops! Nice pic, but it’s just not our (file) type. Please try uploading a .jpg or .png image.

Well, this is embarrassing. Something went wrong when posting your comment. Care to try again?

That image is too large. Maximum size is 6MB.

Please enter a valid URL from YouTube or Vimeo.

Embedding has been disabled for this video.


Posting comment...

  • Alessandra Rizzotti

    They have such a simple business model- they just give us the most viral images. It's clear, direct- and not confusing. Then, within that, they build by offering messaging capabilities and pro accounts. Genius.