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Former McDonalds CEO to open new Sustainable and Healthier Fast Food Restaurant

FEDERICO VILLA

This is Lyf Kitchen, and their aim is to serve food, with “no butter, no cream, no white sugar, no white flour, no high-fructose corn syrup, no GMOs, no trans fats, no additives.” It makes it so interesting and exciting to finally, “Imagine tens of millions of local, sustainable gourmet meals, served with the efficiency and economy that one expects from a national fast-food chain. Such a feat of feeding has never before been attempted.”

Continue to wired.com

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  • Santi Hossni

    "The former Golden Archers hope to transform the way the world produces organic ingredients, doing for responsibly grown meat and veggies what McDonald’s did for factory-farmed beef."

    Hope he doesn't turn organic into factory organic!

  • Steve Cohen

    They'll serve only what nature intended us to eat:
    Grass, rocks, clouds . . . ;)

  • freshfully

    Why no butter or cream?