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  • BlueCollarCritic

    Social Design - "Is an umbrella term used to describe any design done for the public good or with the express intent of positively impacting society"

    This is a classic example of verbal misdirection; saying something that implies one meaning but which is designed to allow for an alternative interpretation. Lawyers specializing in corporate protection make heavy use of this so as to provide their clients with protection without letting the customers know it. The Federal Government as well as State and Local level governments also use it to enable/allow actions that the public would otherwise be against.

    In the case of “Social Design” we get a definition that on the outside sounds perfectly reasonable and well-meaning but for which there is no honesty. Everything in that definition is intended to “imply” positive and well-meaning thoughts without actually committing to exacts. Case in point, who gets to decide what is defined as the “public good“ ? Who determines if some action is “positively impacting society”? The answer is, the government.

    What you will not find defined is any protection of the individual and their rights as guaranteed in the US Constitution or even in State level constitutions and that is by design. In order to convince the public to let government take actions that would violate ones individual rights, freedoms and liberties a justification for the good of the majority must be made. This is the true intent of “Social Design” and all the other misleading terms surrounding it such as sustainable growth and sustainable living.

    Never believe anything government tells you without having proof. As a wise man once said, government is like fire. It is a dangerous servant and a fearful master. The big difference is that fire will not like to your face nor use deceptive terminology to convince you to give up your rights and protections for the betterment of all. Fire is honest about how its going to burn you if you let it grow beyond your control.

  • nick kovaleski

    so this should go public and viral, and people should all be allowed to make their edits to it. they can add people, places, things, any topic they feel is important and in conjunction with the terminology used on this glossary. there should be a (wikipedia) site for #social #entrepreneurs that allows us all to keep evolving harmoniously.

  • Bryann Alexandros

    Great stuff. Looks like it's turning out to be a good resource for those struggling to map out and make sense of all the design jargon.

    You're right about the redundancy though, as there's a lot of crossover between the different terms. Design Thinking happens to be one of the most butchered. But for what it's worth, I remember this quote from Richard Buchannan which he made in 2001 in a paper titled "Design Research and the New Learning":

    "Frankly, one of the greatest strengths of design is that we have not settled on a single definition. Fields in which definition is now a settled matter tend to be lethargic, dying, or dead fields, where inquiry no longer provides challenges to what is accepted as truth."

  • Gerry van Heerden

    A brilliant and timely piece of work, will be useful inside our company too!

  • PragmaticStatistic

    There is a need for such a design glossary. However, as a retired marketing communications manager for architectural products applied by architects, engineers, space planners and interior design professionals, I discovered when writing a white paper on building performance, social design, and sustainability issues, that my design professional clients used industry terminology in a manner that makes these words proprietary to them as a design source. In other words, they slanted the use of these words to make prospective clients choose them rather than their competition. Thus, it makes it hard to compare design sources on an apples to apples basis. By doing so keeps them from becoming a commodity.

    So, when dealing with shading coefficients, daylighting, the pros and cons of social design involving large window walls, building energy conservation, and sustainability issues, I found it hard to get a consensus among them on common terminology I wanted to use in my white paper. I ended up applying my own less complex definitions as they applied specifically to shade systems.

    So how the terminology is used depends on who the reader is, and who the writer is.

  • Jordan Boudreau

    wow, perfect timing — im literally in the middle of creating my first online (social) design portfolio and i really needed this terminology. thanks!