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Why so serious? What playful thinking can do for you

Idealist

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According to leading design innovation firm IDEO, the ridiculous ideas we get from uninhibited playful thinking come hand in hand with brilliant ones.

Read more from this recent 99U article where two IDEO brains talk about the importance of play for generating fresh ideas, then experiment to see what happens when you let your thinking go from serious to silly.

Continue to idealist.org

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